Monday, 7 November 2011

Unit 28 - Corporate Video/Production Documents

Some of you have said that you are unsure what to do in terms of documentation for your current unit


I have looked back through the brief and I need you to provide documents/blog posts that show that you have done the following:

Point 2

• allocated production roles and responsibilities
• determined the requirements of the brief
• identified the target audience
• determined appropriate content and style for the programme
• identified appropriate techniques to use in the production process
• checked that resources are available for the production process
• drafted script (not appropriate in our case - although you may count G-Man's interview questions)
• prepare a proposal and pitch this to client (prepare a proposal for the filming session you went to and we will tick it off)
• produce planning documentation (risk assessment, schedules, storyboards, etc - the usual)

Point 3

During production you will:

• manage time, resources and personnel to produce a programme
• obtain or book all shooting and post-production assets required
• undertake production and post-production work using appropriate techniques and within health and safety guidelines
• show finished work to a client and sample audience to identify any necessary changes
• modify work according to identified need for changes.

All learners must individually maintain a production log throughout the process and evaluate the final product - I have looked at some of your blogs and this doesn't seem to be happening across the board (I know some of you have been doing it, however)

You will also notice that you HAVE to contribute to filming - this is a requirement by edexcel!!! You have to "undertake production and post-production work" - without filming any footage you will not achieve the unit


I know that I have regurgitated the brief back to you but that is literally all I need - if you show me blog posts that relate to the bullet points above then I can grade you.


E.g. if you went to the Neville Brown interview, "imagine" that you had planned it out prior to filming. You will therefore have produced a number of blog posts that relate to the bullet points above


You may choose to title each blog post as one of the tasks if it makes it easier for you, e.g. 'target audience'...'resources'....'requirements of brief'...and so on


Don't Panic!

If anyone is confused speak to me on Thursday and I will go through it with you


Unit 28:

2 Be able to plan corporate or promotional programmes to a brief

Production requirements: client’s specification; audience needs; using appropriate techniques (single camera, multi-camera, sound dubs, studio, location); using appropriate formats
Planning: scheduling; production and management roles; monitoring progress; identifying logistics
Resources: time; budget; physical, eg equipment, location, studio, properties; people, eg crew, talent

3 Be able to produce corporate or promotional programmes to a brief

Production: studio or location recording; health and safety; managing production; recording material; controlling logistics
Post-production: collating material; logging material; shaping material; liaising with client; reviewing material; making changes

2 comments:

  1. Thanks for breaking it down, the briefs do generally always confuse me about one thing or another. It's probably just the language they use.

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